—the design thinking (and work) of alberto rigau— estudio interlíneaContact me at:
alberto[at]estudiointerlinea.com
portfolio
Post-its as writing…
On Thursday October 8 2009 3M Company of Puerto Rico held a fashion show to promote some of their Post-it products. For the event, estudio interlínea was commissioned to design and execute the event’s visual language… of course, all of it made out of Post-its. —— To make the video more interesting, I used the [...]
Advocacy Planning to Open Irrigation Channels in Isabela, Puerto Rico as a Tourism Attraction
The early part of the XXth century witnessed the construction of an extensive web of irrigation channels to distribute water to homes and farmlands in Puerto Rico along more than 35 kms. Still in operation to this day, throughout time different individuals and groups have acknowledged the scenic value of these channels; however, to most [...]
Editorial Revés: Una de cal y otra de arena
Puerto Rico, in it’s short 516 year-old political history, has been under the sponsorship of two different parent countries. Such a diverse context equipped the island with a rich and detailed history of its construction sector, particularly in techniques, practices and ways of building. This publication chronologically documents this record through a balanced presentation of [...]
The Mill Center for the Arts
Typography becomes landscape. Typography is landscape. The Mill Center for the Arts sponsored a national contest in 2005, funded by a grant from the National Endowment for the Arts, for the design of a new center in Hendersonville, North Carolina. In a collaboration with Jorge Rigau, FAIA Arquitectos, I participated in the creation, conceptualization and [...]
On Tracks: An Alternate Way of Moving in Old San Juan
Every 3 seconds a new car drives into Old San Juan. On regular business hours, more than 1,200 hourly vehicles complete the journey, for an average of 27,000 daily cars moving into the city. On special events, over 60,000 people try —almost always on their own— to reach the city… This 3-year exhibit installation evaluates [...]
Editorial Revés: Detrás del Silencio
After exploring body movement for 80 years (ballet, flamenco, mime and modern dance), a leading Puerto Rican theater figure thought it fit—as her swan song—to collect her memorabilia in a publication, including artwork, set and costume designs, photos (portraits, live action), original programs, posters and press clippings. Widely admired, Gilda Navarra was a muse to [...]
Jaime Suárez: Paisajes Estratificados
My work as template for others to showcase theirs. This particular body of work provided a rare canvas to explore design through extreme geometric proportions. Paper, already present in the artist’s work, became once again canvas to present the elaborate work. Pagination, scores, and folds guide the experience of looking at the artists work.
Nassar Family Mailbox
Typography as shelter. This collaboration with Jorge Rigau, FAIA Arquitectos required to find a solution to the client’s problem: he only received the newspaper at his home and he did not want it to get wet. The initial to the client’s last name served as inspiration for the design and specification of this newsbox made [...]
The designer as middle-man
ELEMENTAL is a Chilean Do Tank that focuses on the design and implementation of urban projects. It thinks, designs and builds better housing and infrastructure to promote social development. At the city of Iquique in Chile, the group conceptualized the design of a neighborhood as an organic system: one where the growth occurred after the [...]
Charla Contramagistral Invitation
Metaphor becomes message. A new dean takes over the younger of two architecture schools in Puerto Rico. First order of business: host an opening lecture to communicate initial ideas, intentions and plans. The public lecture, thus, had to be publicly advertised. Radiographic language was chosen to allow for the most direct message with the least [...]
Spivak Family Residence Door
Family initials become permanent hosts of a residence. This collaboration with Jorge Rigau, FAIA Arquitectos aimed at providing a signature door to an already signature home. The Spivak family inquired for a graphic gesture to welcome their guests at the entrance of the home. Typography was used as inspiration for the design and specification of [...]
View from the Scaffold Exhibit
San José Church was built in a gothic style between 1532 & 1735 as a conventual church for Dominican friars. In its 474 years, the climatic ravages of time and the lack of timely preventative conservation work have had a harmful toll on it. Having closed the temple to the public about ten years ago [...]
Un arquitecto de profesión… un paisajista de corazón… Adriano Rogés
This exhibit commemorates the life and works of Cuban Architect Adriano Rogés. The project intended to thread a narrative of this creative designer’s story through the juxtaposition of language, anecdotes, images, physical objects, and environmental graphics. The curatorial strategy was to present standard biographical content through the lens of four different viewpoints: The Architect, The [...]
Monumento a la Mujer
This collaboration, the first with Jorge Rigau, FAIA Arquitectos, explored the power of mixing narrative and typography with architecture’s spatial meaning. The unrealized proposal meant to honor women in the history of Puerto Rican. As such, part of the earth grows out, revealing those who came before us: slaves, collectors, teachers, weavers, indians, and others. [...]
Editorial Revés: 100 Questions We Have Asked About Puerto Rico
Concerned with how readers often fail to acknowledge and ultimately disregard the relevance of student ideas, reducing them to image-making, an Architecture School’s Dean struggled to find the best way to showcase such work. The School of Architecture of the Polytechnic University of Puerto Rico decided to celebrate its 10th anniversary by publishing and exhibiting [...]
Amador + Calzada, Architects
A small architecture studio is awarded Puerto Rico’s National Architecture Design Award. What better reason to re-brand the studio’s visual strategy? A series of conversations with the Architects led to the understanding of their need: communicating with larger and more serious clients. As such, the visual identity is brought together by a conservative consistency rather [...]
J.A. Nassar & Associates
Stationery conceived as grammar, front and back. A radiology firm wanted to invest in a bit of advertising. After evaluating the matter, it was suggested to them to re-brand the envelopes which hold the exams. These are the best portable way of advertising, since they cannot be folded, clients hold out under their arms, and [...]
Momenta
Learning as a path to discovery. Design as a path to understanding. Momenta Workshops is a series of educational programs that celebrate the art form of photography, and explore new avenues of change made possible by advances in technology and media access. By elevating the skills of aspiring photographers and helping to nurture excitement in [...]
Typography as a framework for collaboration
An understanding of the process of collaboration was furthered through an investigation in lightwriting and its typographical possibilities. Carried out as the opening project in a graduate symposium, this study provided a collaborative framework on which a group of participants created messages by visually articulating typographic form. They were asked to complete the phrase: “The [...]
Reliable Trading
Color and language as communication. For the first re-design of the Reliable Air Systems commercial fan lines, photography was made main actor in the play of the packaging. For the Inova line approach, brand loyalty was more important for these low-end ventilation units, so language played the leading role.
When digital identities become the real identity
Facebook, Twitter, mySpace, Second Life, AIM, Skype… How many digital identities will one person have? How will these related to one another? Will platforms like Second Life become a place of business, culture exchange, and daily social interaction? This project certainly thinks so, questioning the fate of a person’s identity in a world where the [...]
Animal Medical Hospital
Clear message. Straight to the point. We dream of a world where our pets would never go sick, but for those moments when we need an expert to see them, Animal Medical Hospital is there to help (as long as you have a cat, dog or horse). Sometimes, the reaction time in an moment of [...]
A pixelvision look at a daily routine
While reading Convergence Culture in a graduate studio, the term pixelvision was assigned for further exploration. At the time, I was very interested in how human behaviors related to daily routines affect patterns of action. As a response, a visual study of the 1 mile walk from home to studio was videographed several times and [...]
